How to Stop Websites From Tracking You: 10 Practical Steps

Most websites embed trackers that record what you read, click and buy, then link it to a profile used for advertising. You cannot stop all tracking, but a few settings and habits remove most of it.

1. Use a browser that blocks trackers

Several browsers block third-party trackers and cookies by default. If you prefer a mainstream browser, switch on its tracking protection in the privacy settings.

2. Block third-party cookies

Third-party cookies let advertisers recognise you across different sites. Blocking them breaks little and prevents a lot of cross-site tracking.

3. Install a reputable content blocker

An ad and tracker blocker removes scripts before they load. Choose a well-known open-source option and download it only from your browser’s official extension store.

4. Limit ad personalisation

Google, Apple, Meta and Microsoft all provide settings to turn off or reduce ad personalisation. It does not stop data collection entirely, but it reduces how it is used.

5. Review app permissions

On your phone, check which apps can access location, contacts, microphone and photos. Switch most to “while using” or off.

6. Reduce your fingerprint

Sites can recognise you from your screen size, fonts and browser details. Privacy-focused browsers reduce this, and fewer extensions also help.

7. Use separate browser profiles

Keep social media logins in one profile and everyday browsing in another so that large platforms cannot easily follow you everywhere.

8. Use email aliases

A unique alias for each service stops advertisers linking your accounts through a single email address and makes breaches easier to trace.

9. Choose a private search engine

Some search engines do not store your searches against a profile. Try one for a week and see if the results work for you.

10. Clear data and review settings regularly

Clear cookies now and then and revisit privacy settings after major updates, which sometimes reset your choices.